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Pixie iAd - Nespresso













Nespresso - PIXIE iAd


Animated interactive film illustrating the features of the new Nespresso PIXIE machine.

Pixie is the new machine by Nespresso, the fastest, the smallest, the smartest... We've been asked to deploy the online campaign, by imagining what's behind the "more than you see" claim. iAd is an innovative storytelling platform for brands provided by Apple.

My work: Interactive Art Director & Designer
Technical direction: Mathieu Vignau
Development: Apple iAd Team
Illustrations: Nicolas Malinowsky
Director / Lead animator: Pierre Dixsaut
Motion design: Joshua Catalano
Copywriting: Stephan Obadia
Sound Design: Apollo Studio
Creative digital producer: Adrien Pin
Made at: Soleil Noir Studio

Review:
Article by Steve Smith @mediapost,
about the Nespresso PIXIE iAd: "Is This The Best Mobile Ad Yet?"

Awards:
FWA Mobile of the day
iAd Gallery Featured by Apple
W³ Awards Gold Mobile - Mobile Websites - Business